The Twins yesterday released their newest TV ad of their 2008 Twins Territory campaign titled Park Center featuring Minnesota’s own Pat Neshek. In this spot Pat gets zero respect from the youth of own high school alum as the kids can only ask about Joe Mauer. Pat’s grand total of words he speaks in this ad is a whopping ONE word: cheese?. It comes in reply to a girl asking What;s Joe’s favorite kind of cheese?

Sorry Pat, you deserved a better script in your starring role. This spot gets a thumbs down but Pat gets an A- for fine facial expressions and body language. For those wondering, the ad doesn’t reveal Joe’s favorite kind of cheese but my guess is it’s something exotic like KRAFT American.

By the way Pat Neshek has a personal blog at patneshek.com. Pat updates his blog fairly often, writing about his pitching, autographs, the Twins, mlb, hockey and personal tid-bits. He does a nice job sharing an inside glimpse of his life in baseball. Maybe Pat will clue us in on his favorite cheese….

For the record, my favorite cheese is pepperjack.

The Twins kicked off their 2008 "This is Twins Territory" ad campaign with a Twins Super Bowl ad titled "Sandlot". It features Twins sluggers Justin Morneau, Joe Mauer and Michael Cuddyer playing ball in the construction site of the new ballpark. The guys slug monster drives into downtown Minneapolis hitting various locations including First Avenue, a couple of sidewalk diners, the Mary Tyler Moore statue and it ends with a ball through the car window of a Cleveland Indians fan provoking a  sarcastic Tom Kelly to offer up a consoling comment. Good humor.

I think the Twins and their local advertising partner Periscope do a great job with the their ad campaigns. Look for more Twins ads in March including appearances from Pat Neshek, Delmon Young, Tony Oliva and Hall of Famers Harmon Killebrew and Rod Carew.